Has self-publishing on Amazon lost its allure? I have asked myself the question, and I honestly think that it has become a non-monitored farm where the cows run amok, and the farmer is too busy to do it all. The amount of crap (content without any creative effort just for the sake of making a quick buck) that has been published over time is nothing compared to the amount of low content books that plague the site. Low content books are defined as “books” that have minimal content/text, are repetitive or contain templates, blank pages, or a simple design/drawing. Examples are coloring books, notebooks, journals … Although there are many of these items that have been created with much care, creativity, and offer value to the customer, and that is a legitimate endeavor, there is another type of low content that does not follow the guidelines, and the creator has not made an effort to make the product legitimate. It does not have any valuable or substantial content for the customer. This type of low content takes up a lot of real estate on Amazon, and it is being published at a fast rate, thus “clogging up” Amazon. The problem is the product that does not offer anything to the user and is created without any creative care or thought-out intent. These self-publishers only focus on quantity vs quality and are there to sell as many low-content books to make fast money.

Legitimate authors are paying the price having to navigate the dirty waters that are flooding prime real estate. Although Amazon is making efforts and intensifying the review process, as well as removing non-compliant books, the flood gates have been open for a while. This will be a long and continuous effort, and hopefully, will alleviate part of the problem. I say part of the problem because there are many other issues in the future, if not now, such as AI generated “books” or content from legitimate authors that might have been manipulated and rebranded, and of course, there has always been content on public domain that can be published by anyone. As you can imagine this takes up prime real estate on Amazon.

So, has independent publishing on Amazon lost its allure for legitimate authors? Well, the answer to that might depend on the answer to other questions: Has publishing on Amazon lost prestige? Is Amazon too crap-saturated? Has Amazon hurt legitimate authors by allowing this type of content? Will the traditional publishing industry say, “I told you so?” The questions are many. Self-publishing continues to evolve, hand in hand with technology, and no one knows what the future holds, even for the big giant. I guess that for now, I’ll take it one book at a time.